AI Finance Architect
"I build finance systems for companies that have outgrown Excel but aren't ready for enterprise ERPs."
I spent 16 years as a Chartered Accountant hearing the same frustration: "Excel is breaking. Enterprise ERP costs ₹50L-1Cr and takes 18 months. We're stuck."
That gap—between chaos and overkill—is where I work now.
I started at PwC doing statutory audits. Then ran my own practice for 13 years, implementing ERPs and building custom finance solutions for mid-market companies.
In 2025, I founded RuleBird to solve this problem at scale: AI-powered custom finance systems, built in weeks instead of months, at a fraction of enterprise costs.
Essays on finance operations, AI, and the mid-market software gap
I speak about finance operations, AI implementation, and building systems that scale for the mid-market.
Keynote Speaker
Momento
Why spreadsheets break at scale and what comes next for growing companies that aren't ready for ERPs.
A pragmatic deep dive into what AI can actually automate today for mid-market finance teams.
A strategic framework for custom-built architecture vs. enterprise software decisions.
World Forum of Accountants 2.0 2026
India AI Impact Summit 2026
Inquiries for speaking, media, or strategic collaborations
Based in Vadodara, Gujarat • Serving Globally